Final Exhibition: Statement of Intent

Statement of Intent

I intend to extend the Marvellous Logotype brief. This particular logotype brief introduced colour to type and inspired me so much so that I would like to explore this further.

Over the past three years my skills and knowledge surrounding typography has strengthened. I have in fact created 5 typefaces over the past 3 years, each more professional than the next, simply because of developments in software in addition to the improvements of my knowledge and skill.

After designing the Marvellous logotype, I was unable to develop it into a working, usable typeface as the software is yet to become available. This inspired me to attempt to actually achieve this, in some form, within my final major project by exhibiting a physical typeface combined with the experimentation of colour.

My more refined idea is to also combine my favourite material, Perspex within the brief to be the platform for the type. I intend to laser cut a typeface out of this and display this as the feature piece. To add colour, I will use acrylic paint mixed with other liquid and force the colour to run through the Perspex. This will create an experimental, colourful piece of work exhibiting type and colour together in a physical form.

To extend this further, a photoshoot could then develop the imagery of the letters into a working typeface. This is possible as I have done this before.